This page is devoted to those who are looking for Canadian marketing jobs in Canada, so you have come to the right place. The information will be particularly useful if you are a recent immigrant or are about to move to Canada.
Canadian marketing jobs are primarily found in Vancouver, Toronto, and Montreal, the three most populous cities. These three cities boast some of the country’s biggest marketing agencies and businesses. They provide a variety of marketing opportunities for the right applicant. There will most likely be a variety of roles that match your skill set in Canada. It doesn’t matter if you’re seeking a marketing manager job, a social media specialist career, or an SEO career.
Fresh graduates or marketing professionals in Canada will find this news exciting. In order to stand out from the crowd, you will need to be as competitive as you possibly can. Is it possible for newcomers to seize these lucrative marketing jobs when they arrive in Canada?
Write a cover letter that stands out
This is what your marketing resume should look like, right?
As the advertising firm’s social media manager, I was responsible for creating marketing content and overseeing all social media platforms.
You need to polish your resume if you are in this situation. Make it clear what challenges the organization encountered, what steps they took, and what KPIs they achieved. Here we go:
As the sole creator of engaging content for Facebook, Instagram, LinkedIn, and YouTube, I was responsible for promoting our brand awareness. My detailed social media schedule allowed me to target our branded content to the most receptive audience. It led to a 55 percent increase in social media engagement and traffic for the company.
Couldn’t this be a marketer with extensive experience who is ready to help a Canadian company address its problems? I would appreciate it if you did not duplicate the example above in your resume. Consider the following criteria when reassessing each and every bullet point on your resume:
The problem/situation >> The action taken >> The outcomes/achievements
Once the necessary adjustments have been made (and you should trust us on this), implement them.
The advice here should increase your chances of being interviewed for a marketing position in the near future. Whenever you are planning to undertake something similar, it is imperative that you ensure that you have adequate preparations before you begin. Following these five suggestions will help you achieve this goal to the best of your ability:
- You should be succinct in your responses. Focus on your accomplishments instead of babbling. Use your resume as a resource.
- When interviewing for an organization, make sure you thoroughly research it. Show the manager or recruiting manager that you’ve done your homework on the company without being boastful.
- “Is it possible to question a candidate during an interview why they want to work for our company?” Make sure you do not discuss your personal desires first. Discuss their needs instead.
- Describe the positives and negatives of the job, including at least three positives and one moderately negative.
- Provide examples of your past success in resolving issues for previous employers that might be similar to those that your future employer faces.
The advice above is only a sample of what you need to know in order to succeed in an interview.
Canadian marketing job informational interview
You will want to begin to compile a list of companies in these or similar industries as soon as you arrive. And even a few days before you arrive, use Google, LinkedIn, and the local business directories of the city where you are planning to stay. Your email should be brief and succinct, effectively conveying your skill set and experience. To learn more about how the marketing sector functions in Montreal, for example, ask whether they would be open to meeting with you for coffee.
Although they may not have anything available right now, they might know someone who does or have something coming up soon. Exercise patience and keep searching until you find your ideal marketing job in Canada. It can take some time to get the perfect Canadian marketing job in Canada, so be patient.
If you’re on a working visa and want to know how long your visa will last, it’s a good idea to mention that you can renew it. Your career advancement in Canada should be obvious. When employers think you might quit within a few months, they are reluctant to hire you.
Canada’s digital marketing trends
The digital marketing ecosystem in Canada will continue to play a crucial role in the future, regardless of your level of expertise.
It is crucial for successful applicants like you to understand the most current and effective marketing trends in Canada. So, that they can utilize this information when applying for Canadian marketing jobs in their new country. We might therefore expect trends to emerge. Digital marketing trends research has generally concluded that there is a discrepancy between what is considered fashionable and what is actually essential to firms.
Canadian Marketing Association president and CEO John Wiltshire commented on this:
“We are seeing that some things people thought would be extremely popular have not developed into that, while other things people thought were old remain popular and widely accepted today.”
A tried-and-true digital trend, email marketing is a tried-and-true digital strategy that has stood the test of time despite its sometimes-lacking glitz. Wiltshire calls email marketing one of the most powerful methods of digital marketing and one of the “mature components.” According to the Canadian Marketing Association, consumers are still very interested in receiving information via email.
As far as digital marketing trends are concerned, Wiltshire asserts there have been improvements, but they have been gradual. Canadian businesses aren’t lacking knowledge of trends like augmented reality or artificial intelligence. But rather playing around with technologically innovative approaches for a while before committing to or spending a lot on marketing. It explains why usage figures for these trends are lower.
It is also possible that established digital marketing strategies. For example, email marketing is outperforming more recent ones such as augmented reality due to the cost and ease of implementation.
The struggle between internal and external marketing resources is real for many Canadian companies interested in maximizing their vacancies for Canadian marketing jobs. Companies often debate whether to handle digital marketing in-house or outsource it, according to Wiltshire.
“As we move from a traditional agency model to a more digital one, the traditional agency model is under pressure. The trend is concerning because big brands lose objectivity and the ability to communicate effectively with people in all spheres of their lives as they internalize more tasks.”
If you want to start your professional career off strong as a newcomer. We recommend researching this subject before any interviews or unofficial encounters.
Marketing professionals can immigrate to Canada
The opportunities available to marketing specialists who move to Canada are numerous. Especially for young professionals who have some work experience, good English or French proficiency, and a high level of education. A graduate with a marketing degree is often regarded as being a good candidate for immigration to Canada due to their educational background.
It is true that Express Entry is the most convenient way to immigrate. But there are alternative options, including the Provincial Nomination Program (PNP). If the applicant was attempting to work in the US. It could take them months or years to be living and working in the country compared to just a few months for Express Entry applicants. Further, Canada also provides immediate work and study permits, as well as simple paths to permanent residency!
For immigration to Canada, if Express Entry isn’t the most suitable option, the Provincial Nominee Program (PNP) is an acceptable alternative. Individuals are proposed for permanent residence based on regional needs. PNPs are generally a good option for those who wish to come to Canada and start their career in Canadian marketing jobs.
There is still a possibility that you may be able to obtain a temporary work permit if you want to move to Canada more quickly. Here are the options you can choose from:
- International Experience Canada: A diverse group of young adults can participate in this program. It is possible for applicants to obtain a 12-month or 24-month open work visa, depending on their citizenship.
- Depending on your current employer, it is possible that there is also an office or affiliate in Canada. There is a possibility that this intra-company transfer would be considered in that situation.
- There might be a chance that you can obtain a Labor Market Impact Assessment (LMIA) if you have a legitimate employment offer from a Canadian employer, which would allow you to obtain a work permit in order to work in this country.
Marketing professionals often take one of these paths when moving to Canada, but there are other options.
